STRATEGIC PLANNING

For destinations, success has many dimensions. Issues of attendance, length-of-stay, and repeat visitation often drive the well-being of a facility. Per capita spending and earned revenue generation are indicators of the competitiveness of the offerings. Audience penetration, from local, regional, and tourism markets are good measures of market share. Through our strategic planning process, we help clients achieve the true potential of their destination.

Our services include:
- Overall Strategic Evaluation
- Operational Analysis
- Analysis of Industry Comparable Facilities
- Tourism Strategies
- Consumer and Market Strategy
- Identity and Brand Strategy
- Site Circulation and Transportation Planning
- Facility Programming
- Retail and Food Service Strategies
- New Product Development
- Phased/Prioritized Implementation Plans



Hoover Dam Visitor Experience Plan


KC STL
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